How to Use Pinterest to Promote Your YouTube Channel

YouTube is huge for videos. But, just uploading isn't enough. You need a plan. Guess what? Pinterest can help! This guide shows you how to use Pinterest to get more people to watch your YouTube videos, visit your channel, and subscribe.

Why Use Pinterest for YouTube?

Pinterest? For recipes and crafts, right? Yes, but it's also a visual search engine. Lots of people use it to find ideas. Here's why it's good for your YouTube channel:

• Lots of potential viewers: Millions use Pinterest. Many search for things like your videos. If your pins are good, you can get them to visit your YouTube channel.
• Stays around longer: Unlike other social media, Pinterest pins last. A good pin can bring in viewers for months, or even years!
• Visuals matter: Pinterest is all about pictures. Make your video look good. Think of it as a trailer.
• Find the right people: Pinterest lets you target people based on what they like. Your pins will be seen by people who want to watch your videos.
• Better search results: Pinterest can give your YouTube channel more links. This helps your channel show up higher on Google.

Getting Started: Setting Up Your Pinterest Account

Okay, let's get started! You need a Pinterest business account. Here's how:

1. Make a business account: You can change your old account or make a new one. Business accounts give you tools to see how well your pins are doing.
2. Tell Pinterest it's your YouTube channel: This proves you own the channel. It also lets you add a "follow" button to your pins.
3. Make your profile look good: This is your chance to show off your brand. Use a good picture, write a short bio about your YouTube channel, and add a link to your channel.

Creating High-Quality Pins for YouTube Videos

The secret? Make pins that look good and tell people what your video is about. Here's how:

Visual Design: Making Your Pins Stand Out

• Catchy pictures: Use pictures or videos that look good and relate to your video. Use thumbnails from your videos or create something new.
• Always look the same: Use the same colors, fonts, and logo on all your pins. This helps people remember your brand.
• Add text: Tell people what your video is about. Use words like "Learn How To..." or "The Ultimate Guide To...".
• Right size: Pinterest likes pins that are 1000 x 1500 pixels.

Pin Descriptions: Telling Your Story and Optimizing for Search

• Write well: Tell people about your video and why they should watch it.
• Use keywords: What would people search for to find your video? Use those words in your description. Don't use too many!
• Use hashtags: These help people find your pins. Use a mix of general and specific hashtags.
• Link to your video: Make sure the pin takes people to your YouTube video.

Pinterest Boards: Organizing Your Content for Discoverability

Think of boards as folders for your pins. Good boards help people find your pins. Here's how:

• Good titles: Name your boards something people would search for. Like "Video Marketing Tips" instead of "My Videos."
• Explain the board: Tell people what kind of pins are on the board.
• Put pins in the right place: Add your pins to the boards that make sense.
• Focus on a specific topic: This helps you reach the right people.
• Work with others: Maybe create a board with other YouTubers. This gets your pins seen by more people.

Promoting Your YouTube Videos on Pinterest: Strategies and Tactics

Making pins is only half the job. You need to get them seen. Here's how:

• Pin often: Pin a little bit every day. Don't pin a bunch all at once. Use a tool to schedule your pins.
• Pin at the best times: Find out when your audience is on Pinterest. Pin then.
• Talk to people: Like and comment on other people's pins.
• Run ads: Pinterest ads can help you reach more people.
• Tell people about your Pinterest: Put a link to your Pinterest on your YouTube channel.

Analyzing Your Pinterest Performance: Tracking Your Results

See what's working! Pinterest Analytics tells you about your pins. What to watch:

• Impressions: How many times your pins were seen.
• Saves: How many times your pins were saved.
• Clicks: How many times people clicked on your pins to go to your YouTube channel.
• Engagement Rate: How many people liked, commented, or saved your pins.
• Traffic to Your YouTube Channel: Use Google Analytics to see how many people come to your YouTube channel from Pinterest.

Use this info to make your pins better! Try different pictures, descriptions, and boards.

Advanced Pinterest Strategies for YouTube Growth

Ready for more? Try these:

• Video Pins: Use short video clips in your pins.
• Pinterest Trends: See what's popular and make pins about those topics.
• Tailwind: This tool helps you schedule pins and see how well they're doing.
• Rich Pins: These show more info about your YouTube video.

Common Mistakes to Avoid When Using Pinterest for YouTube

Easy to mess up! Watch out for these:

• Ignoring Analytics: You need to see what's working!
• Not pinning often: You need to pin regularly.
• Bad pictures: Use good pictures.
• Too many keywords: Use keywords naturally.
• Ignoring people: Talk to people who comment on your pins.

Conclusion: Harnessing the Power of Pinterest for YouTube Success

Using Pinterest can help you get more viewers, get your name out there, and get more subscribers. Make good pins, organize them well, and promote your videos. Keep track of how you're doing and keep trying! You can get more people watching your YouTube videos.