How to Create a Blog Post Schedule

Want to make your blog awesome? You need a plan! A blog post schedule can help you. It's not about just writing stuff, it's about writing the right stuff, consistently. Think of it like this: would you build a house without blueprints?

Why Bother with a Schedule?

Why is a blog post schedule important? Let me tell you:

1. Keep it Coming: Post regularly! It keeps readers happy and search engines interested.
2. SEO Boost: More content means more chances to use keywords and get found online.
3. Smart Ideas: Planning ahead helps you think things through. No more last-minute panic!
4. Save Time: Knowing what to write makes writing faster.
5. Grow Your Fans: Good content brings people back for more.
6. Hit Your Goals: Make sure your blog helps your business do what it needs to do.

Let's Get Started: Making Your Schedule

Ready to make your own blog post schedule? Here’s how:

1. Know Your Crowd

Who are you writing for? Ask yourself:

• Who exactly do you want to read your blog?
• What do they care about? What problems do they have?
• What kind of writing do they like?
• Where do they hang out online?

Imagine your perfect reader. Give them a name. What would they want to read?

2. Think of Topics

What should you write about? Think about:

• Questions: What do people ask you all the time? Answer them in a blog post!
• Problems: What problems can you help people solve?
• Secrets: Share what you know!
• How-To's: Show people how to do things.
• Lists: People love lists! "5 Ways to..." or "10 Things You Didn't Know..."
• Real Stories: Tell stories about how your stuff helped someone.

Use tools like Google Keyword Planner to find out what people are searching for. Then, write about those things. My friend uses SEMrush and swears by it.

3. Find the Right Words

Keywords are important. They help people find your blog. Find words that people search for a lot, but aren't too hard to rank for.

How to use them:

• Title: Put your main keyword right at the beginning of your title.
• Description: Write a short, catchy description that includes your keyword.
• Headings: Use keywords in your headings to break up the text.
• Text: Use keywords in your writing, but don't overdo it!
• Pictures: Add keywords to the descriptions of your pictures.
• Links: Link to other pages on your site that are about the same topic.
• Outside Links: Link to other websites that are good sources of information.

4. How Often to Post?

How often should you post? It depends. But be consistent!

• Once a week: Easy to start with.
• Twice a week: A good middle ground.
• More than that: If you have the time and ideas!

It's better to post one amazing blog post a week than a bunch of so-so ones. I aim for twice a week, but sometimes life gets in the way!

5. Use a Calendar

A content calendar is a schedule for your blog. It tells you what to write, when to write it, and who's in charge.

You can use:

• Google Sheets: Free and simple!
• Trello: Like a digital bulletin board.
• Asana: Another good project tool.
• Coschedule: Made just for blogs!
• HubSpot: A whole marketing system.

What to put in your content calendar:

• Title: What you're calling the post.
• Keyword: The main word you're trying to rank for.
• Audience: Who you're writing for.
• Writer: Who's writing it.
• Due Date: When it needs to be done.
• Publish Date: When it will go live.
• Status: Where it's at (idea, writing, editing, etc.).
• Notes: Anything else you need to know.

6. Write in Batches

Save time by doing similar tasks together. For example:

• Research: Spend a morning finding blog post ideas.
• Writing: Write a bunch of blog posts in one day.
• Editing: Edit all your posts at once.
• Scheduling: Schedule your posts to go live automatically.

7. Share Your Stuff!

Don't just write it, share it!

• Social Media: Post links on Facebook, Twitter, etc.
• Email: Tell your email list about it.
• Guest Posts: Write for other blogs.
• Forums: Share your posts in online groups.
• Ads: Pay to get your posts seen by more people.

8. See What Works

Use tools like Google Analytics to see how your blog is doing. Look at:

• Traffic: How many people are visiting?
• Bounce Rate: Are people leaving right away?
• Time on Page: How long are people staying on your posts?
• Conversions: Are people signing up for your email list or buying your stuff?
• Keyword Rankings: Where are your posts showing up in search results?

Change your plan based on what you learn. What topics do people like best? What promotion methods work best?

Tools to Help You

Here are some tools that can help you with your blog:

• Keywords: Google Keyword Planner, Ahrefs, SEMrush
• Calendar: Google Sheets, Trello, Asana, CoSchedule, HubSpot
• Scheduling: Buffer, Hootsuite, WordPress
• Analytics: Google Analytics
• SEO: Yoast SEO, Rank Math

In Conclusion...

A blog post schedule is a key part of a great blog. It helps you stay organized, write good content, and reach your audience. So, take the time to plan things out. It's worth it!

By following these steps, you can build a successful blog that people love. Don't wait, start planning your blog post schedule today. You got this!