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Using Grubhub for Your Restaurant: A Simple Guide
Online food delivery isn't a luxury anymore; it's essential. Grubhub's a great way to grow your business. This guide walks you through everything, from signing up to boosting your sales.
1. Setting Up Your Grubhub Account
First, you need a Grubhub business account. It's pretty easy. Just make sure you have this information handy:
- Business Info: Your restaurant's name, address, phone number, and license.
- Your Menu: A complete menu with accurate prices and descriptions. Great photos are a must!
- Payment Info: Bank account details for your Grubhub payments.
- Hours: Your restaurant's operating hours – be clear!
- Delivery: Your delivery area and any extra delivery fees.
Once you have all that, head to the Grubhub for Restaurants site and sign up. Their support team's there to help if you get stuck.
2. Making Your Grubhub Menu Awesome
Your Grubhub menu is your restaurant's online storefront. A good menu means more orders. Here's what to do:
- Amazing Photos: Use professional, mouthwatering pictures. Bad photos? No orders.
- Great Descriptions: Describe your dishes using yummy words! Mention key ingredients. Use words people search for on Grubhub.
- Clear Prices: Make sure your prices are right and easy to see.
- Organized Categories: Appetizers, entrees, desserts – make it easy to browse.
- Highlight Your Best Sellers: Put your popular dishes front and center.
- Keep it Fresh: Update your menu for seasonal items and specials.
3. Managing Orders and Deliveries
Grubhub has a dashboard to manage orders. It's important to know how it works.
- Track Orders: Follow orders from start to finish for smooth deliveries.
- Communication: Use Grubhub to talk to drivers and customers.
- Prep Efficiently: Get those orders ready on time.
- Work Well with Drivers: Happy drivers, happy customers!
4. Using Grubhub's Marketing Tools
Grubhub has tools to help you get more customers.
- Run Specials: Offer discounts and promotions to attract customers.
- Targeted Ads: Grubhub lets you reach specific customer groups.
- Customer Reviews: Respond to reviews – both good and bad.
- Use the Data: Grubhub provides data to help you see what's working and what's not.
5. Fantastic Customer Service
Great customer service is key. Respond to questions and fix problems quickly. Happy customers come back for more! Grubhub also provides support if you need help.
6. Understanding Grubhub Fees
Know Grubhub's fees and how payments work. Check the terms and conditions so there are no surprises.
7. Optimizing Your Restaurant Profile
Your Grubhub profile is your first impression. Make it count!
- Great Photos: Show off your restaurant's look and feel.
- Compelling Description: Tell your restaurant's story and highlight what makes you special.
- Accurate Info: Double-check your address, phone number, and hours.
- Encourage Reviews: Positive reviews are amazing for business!
8. Connecting Grubhub to Your POS System
Linking Grubhub to your Point of Sale (POS) system makes things much easier. It automates order management and saves time. Check if your POS system works with Grubhub, or consider upgrading.
9. Track Your Progress and Adjust
Use Grubhub's analytics to track your progress. Look at order volume, average order value, and reviews. Use this information to improve your menu, pricing, and marketing.
10. Stay Up-to-Date
Grubhub changes, so stay informed! Check their website, newsletters, and social media for updates.
By following these steps, you can use Grubhub to grow your restaurant, reach more customers, and boost your sales. Remember: a great menu, smart marketing, and amazing customer service are the winning combination. Good luck!