How to Write a Great Blog Post Introduction

How to Write a Blog Intro That Hooks Readers

Want to write blog intros that really grab people's attention? It's easier than you think! A great intro is your first shot at getting readers hooked. They'll either keep reading or bounce – so make it count!

Why a Great Intro Matters

Online, everyone's fighting for attention. Readers skim. They're busy! A weak intro? They'll click away. A strong intro? They'll dive right in. It sets the tone, shows you know your stuff, and promises them something good.

What Makes a Killer Intro?

Here's what you need:

• Grab them fast! Start with a bang. A surprising fact, a question, a quick story – something to jolt them awake.
• Say what it's about. Don't be mysterious. Tell them clearly what your post is about. Keep it simple.
• Show you're the expert. Briefly show why you are the person to read. Build trust right away.
• Tell them what's in it for them. What will they learn? What problem will you solve for them? Be clear about the benefits.
• Make it flow. The intro should lead smoothly into the rest of your post. It shouldn't feel choppy.

Different Ways to Start

There are lots of ways to write a great intro. Here are a few:

1. Ask a question. Something like: "Are you tired of [problem]? This post will show you how to [solution]!"
2. Tell a story. Share a quick, relatable anecdote. People love stories!
3. Use a surprising fact. A statistic can be a powerful hook – but make sure it's true and you cite your source.
4. Problem/solution. State a problem, then present your post as the answer. This works well for "how-to" articles.
5. Make a bold statement. Start with a strong opinion to grab attention. But be prepared to back it up!

SEO Tips for Your Intro

Want more readers? SEO can help. Here's how:

• Use your keywords. Naturally include your main keyword (like "how to write a blog intro") but don't overdo it.
• Use related keywords. Think "blogging tips," "content marketing," etc.
• Keep it readable. Short sentences and paragraphs are best. Make it easy to scan.
• Make it mobile-friendly. Test it on your phone! It should look great on any device.

Your Writing Style

Match your tone to your readers. Think about:

• Formal or informal? A tech blog might be more formal than a food blog.
• Active voice. It's more direct and engaging.
• Keep it concise. Get to the point. No rambling!

Great Intro Examples

Here are some examples:

Tech Blog: "Imagine a phone that knows what you need before you do. That's AI, and this post explores how it's changing everything."

Food Blog: "The smell of fresh bread… pure heaven! But making great bread at home? This guide makes it easy."

Business Blog: "A strong online presence isn't a luxury – it's a must. Here are five ways to boost your business online."

The Bottom Line: Hook 'Em!

Writing a great intro takes practice. But by using these tips, you can write blog posts that people actually want to read. It's not just about grabbing attention; it's about building trust and making a connection.

More Resources

Want to learn more? Check out:

• HubSpot Blog
• Neil Patel's Blog
• Copyblogger